In fiscal year 2025, Kansas State University (KSU)'s Men's Basketball program reported $10.4M in revenue and $11.5M in expenses, for a net deficit of $1.1M. The program generated $10.4M in total revenue, led by Media Rights at $4.7M. Among the 78 FBS programs reporting Men's Basketball data, Kansas State University ranks 34th overall in total expenses (33rd of 42 Power Four programs) — above the FBS average of $10.2M. Kansas State University competes in the Big 12; financial data is available from FY2017 through FY2025.
| Category | Amount |
|---|---|
| Media Rights | $4,659,505 |
| Ticket Sales | $4,632,469 |
| Contributions | $525,500 |
| Athletics Restricted Endowment and Investments Income | $277,710 |
| Program, Novelty, Parking and Concession Sales | $267,383 |
| Conference Distributions of Football Bowl Generated Revenue | $14,160 |
| Other Operating Revenue | $8,157 |
| Category | Amount |
|---|---|
| Coaching Salaries, Benefits and Bonuses paid by the University and Related Entities | $5,946,346 |
| Team Travel | $2,190,612 |
| Support Staff/Administrative Compensation, Benefits and Bonuses paid by the University and Related Entities | $671,212 |
| Athletic Student Aid | $607,152 |
| Guarantees | $501,213 |
| Sports Equipment, Uniforms and Supplies | $485,234 |
| Game Expenses | $335,508 |
| Recruiting | $333,167 |
| Direct Overhead and Administrative Expenses | $152,023 |
| Memberships and Dues | $73,030 |
| Other Operating Expenses | $62,526 |
| Fund Raising, Marketing and Promotion | $37,706 |
| Student-Athlete Meals (non-travel) | $28,484 |
| Enhanced Educational Benefits (Alston or other) | $22,425 |
| Facilities Maintenance and Operations | $11,312 |
| Medical Expenses and Insurance | $6,812 |
| Fiscal Year | Revenue | Expenses | Net |
|---|---|---|---|
| FY2025 | $10,384,884 | $11,464,762 | -$1.1M |
| FY2024 | $13,321,303 | $10,912,818 | +$2.4M |
| FY2023 | $15,206,519 | $9,683,355 | +$5.5M |
| FY2022 | $7,603,024 | $8,530,326 | -$927K |
| FY2021 | $7,676,331 | $5,598,564 | +$2.1M |
| FY2020 | $11,909,445 | $7,741,685 | +$4.2M |
The men's basketball program generated $10.4M in revenue in FY2025, led by $4.7M in media rights, but fell short of its $11.5M in expenses, resulting in a $1.1M deficit. Coaching salaries, benefits, and bonuses accounted for $5.9M — more than half of total expenses — driving a cost structure that ranks 34th among 78 FBS programs and sits above the FBS average of $10.2M. Expenses have grown sharply over recent years, climbing from $5.6M in FY2021 to $11.5M in FY2025, reflecting significant investment in the program
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