In fiscal year 2025, University of Arkansas, Fayetteville's Men's Basketball program reported $27.6M in revenue and $21.3M in expenses, for a net surplus of $6.3M. The program generated $27.6M in total revenue, led by Ticket Sales at $11.4M. Among the 78 FBS programs reporting Men's Basketball data, University of Arkansas, Fayetteville ranks 5th overall in total expenses (4th of 42 Power Four programs) — above the FBS average of $10.2M. University of Arkansas, Fayetteville competes in the SEC; financial data is available from FY2017 through FY2025.
| Category | Amount |
|---|---|
| Ticket Sales | $11,408,872 |
| Media Rights | $6,859,267 |
| NCAA Distributions | $5,497,866 |
| Royalties, Licensing, Advertisement and Sponsorships | $2,403,277 |
| Program, Novelty, Parking and Concession Sales | $600,775 |
| Guarantees | $461,947 |
| Contributions | $339,894 |
| Other Operating Revenue | $8,300 |
| Category | Amount |
|---|---|
| Coaching Salaries, Benefits and Bonuses paid by the University and Related Entities | $10,548,422 |
| Team Travel | $2,326,793 |
| Guarantees | $1,424,197 |
| Support Staff/Administrative Compensation, Benefits and Bonuses paid by the University and Related Entities | $1,327,989 |
| Game Expenses | $1,175,726 |
| NCAA Post-Season Non-Football Expenses | $842,538 |
| Recruiting | $837,081 |
| Athletic Student Aid | $669,241 |
| Athletic Facilities Debt Service, Leases and Rental Fee | $576,850 |
| Direct Overhead and Administrative Expenses | $512,483 |
| NCAA Post-Season Non-Football Expenses - Coaching Compensation/Bonuses | $434,216 |
| Sports Equipment, Uniforms and Supplies | $210,268 |
| Student-Athlete Meals (non-travel) | $189,309 |
| Medical Expenses and Insurance | $77,188 |
| Other Operating Expenses | $38,438 |
| Enhanced Educational Benefits (Alston or other) | $35,880 |
| Fund Raising, Marketing and Promotion | $27,276 |
| Memberships and Dues | $132 |
| Fiscal Year | Revenue | Expenses | Net |
|---|---|---|---|
| FY2025 | $27,580,198 | $21,254,027 | +$6.3M |
| FY2024 | $22,361,492 | $15,024,658 | +$7.3M |
| FY2023 | $19,431,939 | $13,804,715 | +$5.6M |
| FY2022 | $19,751,990 | $11,802,170 | +$7.9M |
| FY2021 | $12,467,418 | $8,201,217 | +$4.3M |
| FY2020 | $18,295,359 | $9,883,017 | +$8.4M |
Arkansas men's basketball generated $27.6M in revenue in FY2025, driven primarily by ticket sales at $11.4M, resulting in a healthy $6.3M surplus after $21.3M in expenses. Coaching salaries, benefits, and bonuses accounted for nearly half of all program expenses at $10.5M, reflecting a significant investment in on-court leadership. At $21.3M, the program ranks 5th among 78 FBS schools in men's basketball spending — more than double the FBS average of $10.2M — with expenses having grown dramatically from $8.2M in FY2021.
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