In fiscal year 2025, University of Georgia (UGA)'s Swimming and Diving program reported $449K in revenue and $3.5M in expenses, for a net deficit of $3.1M. The largest revenue source was Ticket Sales at $184K. Among the 56 FBS programs reporting Swimming and Diving data, University of Georgia ranks 17th overall in total expenses (17th of 33 Power Four programs) — above the FBS average of $2.7M. University of Georgia competes in the SEC; financial data is available from FY2017 through FY2025.
| Category | Amount |
|---|---|
| Ticket Sales | $184,360 |
| Royalties, Licensing, Advertisement and Sponsorships | $138,276 |
| Contributions | $50,256 |
| Media Rights | $37,162 |
| NCAA Distributions | $35,886 |
| Program, Novelty, Parking and Concession Sales | $1,704 |
| Sports Camp Revenues | $1,212 |
| Category | Amount |
|---|---|
| Athletic Student Aid | $1,144,916 |
| Coaching Salaries, Benefits and Bonuses paid by the University and Related Entities | $1,014,592 |
| Game Expenses | $336,514 |
| Team Travel | $283,779 |
| Student-Athlete Meals (non-travel) | $198,015 |
| Recruiting | $161,811 |
| Sports Equipment, Uniforms and Supplies | $122,179 |
| Support Staff/Administrative Compensation, Benefits and Bonuses paid by the University and Related Entities | $91,219 |
| Facilities Maintenance and Operations | $69,902 |
| NCAA Post-Season Non-Football Expenses - Coaching Compensation/Bonuses | $39,195 |
| Other Operating Expenses | $36,464 |
| Guarantees | $16,250 |
| Fiscal Year | Revenue | Expenses | Net |
|---|---|---|---|
| FY2025 | $448,856 | $3,514,836 | -$3.1M |
| FY2024 | $496,719 | $3,933,416 | -$3.4M |
| FY2023 | $221,400 | $3,435,655 | -$3.2M |
| FY2022 | $243,472 | $3,350,228 | -$3.1M |
| FY2021 | $103,265 | $2,831,313 | -$2.7M |
| FY2020 | $183,679 | $3,133,460 | -$2.9M |
Georgia's Swimming and Diving program generated $449K in revenue in FY2025, with ticket sales leading at $184K, while $3.5M in expenses — anchored by $1.1M in athletic student aid — produced a $3.1M deficit. The program ranks 17th in expenses among 56 FBS programs and 17th among Power Four schools, spending well above the $2.7M FBS average. Expenses have remained relatively stable over the past four years, fluctuating between $3.4M and $3.9M since FY2022.
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