University of Iowa Football Financial Data

NCAA Membership Financial Reporting System (MFRS) · Big Ten · Data available: FY2017–FY2025

In fiscal year 2025, University of Iowa's Football program reported $105.2M in revenue and $50.9M in expenses, for a net surplus of $54.3M. University of Iowa competes in the Big Ten. Financial data is available from FY2017 through FY2025.

FY2025 Overview

Total Revenue
$105,190,203
Total Expenses
$50,894,412
Net
+$54,295,791

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FY2025 Revenue Sources

CategoryAmount
Media Rights$57,750,008
Ticket Sales$24,538,143
Conference Distributions of Football Bowl Generated Revenue$10,665,018
Royalties, Licensing, Advertisement and Sponsorships$3,457,139
Program, Novelty, Parking and Concession Sales$3,056,269
Football Bowl Revenues$1,765,759
Athletics Restricted Endowment and Investments Income$1,019,302
In-Kind$963,586
Other Operating Revenue$828,578
Contributions$579,549
Conference Distributions (Non Media and Non Football Bowl)$327,697
Compensation and Benefits provided by a third party$150,000
Sports Camp Revenues$89,155

FY2025 Expense Breakdown

CategoryAmount
Coaching Salaries, Benefits and Bonuses paid by the University and Related Entities$18,625,724
Support Staff/Administrative Compensation, Benefits and Bonuses paid by the University and Related Entities$6,289,505
Athletic Student Aid$4,126,483
Student-Athlete Meals (non-travel)$3,454,059
Game Expenses$2,676,638
Other Operating Expenses$2,645,735
Football Bowl Expenses - Coaching Compensation/Bonuses$2,519,469
Team Travel$2,254,433
Guarantees$2,250,000
Football Bowl Expenses$1,946,870
Sports Equipment, Uniforms and Supplies$1,583,044
Direct Overhead and Administrative Expenses$1,051,831
Recruiting$808,419
Medical Expenses and Insurance$356,553
Fund Raising, Marketing and Promotion$248,434
Sports Camp Expenses$50,133
Memberships and Dues$7,082
Data sourced from NCAA MFRS filings obtained via public records (FOIA) requests and official athletic department disclosures. Figures are as reported to the NCAA and may include institutional support, conference distributions, and other non-self-generated revenue. See the methodology page for full sourcing details.

Year-over-Year Trend

Fiscal YearRevenueExpensesNet
FY2025$105,190,203$50,894,412+$54.3M
FY2024$91,827,582$55,519,659+$36.3M
FY2023$87,515,944$45,560,483+$42.0M
FY2022$86,391,489$49,396,133+$37.0M
FY2021$43,641,627$29,686,991+$14.0M
FY2020$81,571,937$41,838,056+$39.7M

Other Sports at University of Iowa

Men's Basketball · Women's Basketball · Baseball · Soccer · Volleyball · Swimming and Diving · Softball · Tennis · Golf · Gymnastics · Wrestling · Rowing · Field Hockey · Track and Field

Frequently Asked Questions

How much does University of Iowa spend on Football?
University of Iowa Football reported $50,894,412 in total expenses in FY2025 per NCAA MFRS filings.
How much revenue does University of Iowa Football generate?
University of Iowa Football reported $105,190,203 in total revenue in FY2025 per NCAA MFRS filings.
Is University of Iowa Football profitable?
In FY2025, University of Iowa Football reported a net surplus of $54.3M.