In fiscal year 2025, University of Louisville's Men's Basketball program reported $37.1M in revenue and $19.9M in expenses, for a net surplus of $17.2M. The program generated $37.1M in total revenue, led by Ticket Sales at $14.5M. Among the 78 FBS programs reporting Men's Basketball data, University of Louisville ranks 8th overall in total expenses (7th of 42 Power Four programs) — above the FBS average of $10.2M. University of Louisville competes in the ACC; financial data is available from FY2019 through FY2025.
| Category | Amount |
|---|---|
| Ticket Sales | $14,546,427 |
| Contributions | $10,880,098 |
| Media Rights | $5,790,526 |
| NCAA Distributions | $3,291,116 |
| Royalties, Licensing, Advertisement and Sponsorships | $1,441,132 |
| Program, Novelty, Parking and Concession Sales | $1,050,626 |
| Athletics Restricted Endowment and Investments Income | $30,168 |
| Other Operating Revenue | $28,705 |
| Category | Amount |
|---|---|
| Coaching Salaries, Benefits and Bonuses paid by the University and Related Entities | $4,116,671 |
| Athletic Facilities Debt Service, Leases and Rental Fee | $3,870,677 |
| Severance Payments | $2,762,735 |
| Team Travel | $2,098,103 |
| Direct Overhead and Administrative Expenses | $1,353,404 |
| Support Staff/Administrative Compensation, Benefits and Bonuses paid by the University and Related Entities | $1,003,189 |
| Athletic Student Aid | $904,865 |
| Recruiting | $736,928 |
| Other Operating Expenses | $650,943 |
| Student-Athlete Meals (non-travel) | $531,122 |
| NCAA Non-Football Host Expense Settlements | $514,489 |
| Game Expenses | $477,327 |
| Guarantees | $433,500 |
| NCAA Post-Season Non-Football Expenses - Coaching Compensation/Bonuses | $206,250 |
| Sports Equipment, Uniforms and Supplies | $127,180 |
| NCAA Post-Season Non-Football Expenses | $67,178 |
| Fund Raising, Marketing and Promotion | $19,862 |
| Facilities Maintenance and Operations | $5,696 |
| Enhanced Educational Benefits (Alston or other) | $2,990 |
| Memberships and Dues | $1,310 |
| Fiscal Year | Revenue | Expenses | Net |
|---|---|---|---|
| FY2025 | $37,058,798 | $19,884,419 | +$17.2M |
| FY2024 | $33,012,209 | $18,520,776 | +$14.5M |
| FY2023 | $34,825,606 | $19,081,735 | +$15.7M |
| FY2022 | $33,126,706 | $17,950,257 | +$15.2M |
| FY2021 | $12,224,350 | $9,656,535 | +$2.6M |
| FY2020 | $39,893,511 | $19,847,347 | +$20.0M |
Louisville's men's basketball program generated $37.1M in revenue against $19.9M in expenses in FY2025, producing a $17.2M surplus with ticket sales driving the top line at $14.5M. The program ranks 8th in expenses among 78 FBS basketball programs and 7th among Power Four schools, spending nearly double the FBS average of $10.2M. Coaching salaries, benefits, and bonuses represent the largest expense category at $4.1M, and overall spending has remained relatively stable over the past four fiscal years, ranging from $18.0M to $19.9M after a pandemic-impacted low of $9.7
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