In fiscal year 2024, University of Missouri, Columbia (MIZZOU)'s Football program reported $56.3M in revenue and $52.8M in expenses, for a net surplus of $3.5M. The program generated $56.3M in total revenue, led by Media Rights at $15.7M. Among the 78 FBS programs reporting Football data, University of Missouri, Columbia ranks 17th overall in total expenses (17th of 42 Power Four programs) — above the FBS average of $36.5M. University of Missouri, Columbia competes in the SEC; financial data is available from FY2022 through FY2024.
| Category | Amount |
|---|---|
| Media Rights | $15,685,000 |
| Ticket Sales | $13,158,775 |
| Conference Distributions of Football Bowl Generated Revenue | $10,663,942 |
| Contributions | $6,147,160 |
| Football Bowl Revenues | $4,423,051 |
| Other Operating Revenue | $2,522,305 |
| Program, Novelty, Parking and Concession Sales | $2,429,232 |
| Indirect Institutional Support | $1,219,720 |
| Sports Camp Revenues | $58,811 |
| Category | Amount |
|---|---|
| Coaching Salaries, Benefits and Bonuses paid by the University and Related Entities | $14,505,418 |
| Support Staff/Administrative Compensation, Benefits and Bonuses paid by the University and Related Entities | $6,711,889 |
| Fund Raising, Marketing and Promotion | $6,465,799 |
| Football Bowl Expenses | $4,907,601 |
| Athletic Student Aid | $3,888,110 |
| Guarantees | $2,275,000 |
| Sports Equipment, Uniforms and Supplies | $2,207,476 |
| Other Operating Expenses | $1,942,985 |
| Team Travel | $1,663,959 |
| Football Bowl Expenses - Coaching Compensation/Bonuses | $1,601,601 |
| Student-Athlete Meals (non-travel) | $1,599,392 |
| Recruiting | $1,515,339 |
| Game Expenses | $1,266,434 |
| Indirect Institutional Support | $1,219,720 |
| Medical Expenses and Insurance | $535,596 |
| Direct Overhead and Administrative Expenses | $395,111 |
| Athletic Facilities Debt Service, Leases and Rental Fee | $104,658 |
| Sports Camp Expenses | $18,958 |
| Memberships and Dues | $11,674 |
| Fiscal Year | Revenue | Expenses | Net |
|---|---|---|---|
| FY2024 | $56,307,996 | $52,836,720 | +$3.5M |
| FY2022 | $42,370,252 | $32,808,146 | +$9.6M |
The football program generated $56.3M in revenue in FY2024, driven primarily by $15.7M in media rights, while keeping expenses at $52.8M — with coaching salaries, benefits, and bonuses representing the largest cost at $14.5M — resulting in a $3.5M surplus. Ranked 17th in expenses among 78 FBS programs and 17th among 41 Power Four schools, Missouri spends well above the FBS average of $36.5M. Notably, the program's expenses have grown significantly, rising from $32.8M in FY2022 to $52.8M in FY2024, reflecting a
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