In fiscal year 2025, University of North Carolina, Chapel Hill (UNC)'s Women's Basketball program reported $2.8M in revenue and $6.8M in expenses, for a net deficit of $4.1M. The program generated $2.8M in total revenue, led by Contributions at $857K. Among the 78 FBS programs reporting Women's Basketball data, University of North Carolina, Chapel Hill ranks 23rd overall in total expenses (22nd of 42 Power Four programs) — above the FBS average of $5.2M. University of North Carolina, Chapel Hill competes in the ACC; financial data is available from FY2025 through FY2025.
| Category | Amount |
|---|---|
| Contributions | $857,147 |
| Ticket Sales | $616,174 |
| Royalties, Licensing, Advertisement and Sponsorships | $443,499 |
| NCAA Distributions | $329,312 |
| Media Rights | $211,500 |
| Guarantees | $84,268 |
| Direct Institutional Support | $68,770 |
| Athletics Restricted Endowment and Investments Income | $51,014 |
| Conference Distributions of Football Bowl Generated Revenue | $39,558 |
| In-Kind | $29,000 |
| Program, Novelty, Parking and Concession Sales | $27,634 |
| Other Operating Revenue | $2,350 |
| Category | Amount |
|---|---|
| Coaching Salaries, Benefits and Bonuses paid by the University and Related Entities | $1,723,809 |
| Team Travel | $1,700,819 |
| Athletic Student Aid | $689,736 |
| Support Staff/Administrative Compensation, Benefits and Bonuses paid by the University and Related Entities | $626,866 |
| Recruiting | $398,898 |
| NCAA Post-Season Non-Football Expenses - Coaching Compensation/Bonuses | $389,989 |
| Sports Equipment, Uniforms and Supplies | $319,077 |
| Game Expenses | $298,919 |
| NCAA Post-Season Non-Football Expenses | $154,929 |
| NCAA Non-Football Host Expense Settlements | $153,108 |
| Guarantees | $147,464 |
| Student-Athlete Meals (non-travel) | $103,834 |
| Other Operating Expenses | $66,483 |
| Memberships and Dues | $28,193 |
| Direct Overhead and Administrative Expenses | $8,614 |
| Facilities Maintenance and Operations | $7,666 |
| Medical Expenses and Insurance | $2,223 |
| Fund Raising, Marketing and Promotion | $500 |
The Tar Heels' women's basketball program generated $2.8M in revenue in FY2025, led by $857K in contributions, while spending $6.8M — ranking 23rd among FBS programs and well above the $5.2M FBS average in expenses. Coaching salaries, benefits, and bonuses represented the program's largest cost at $1.7M, contributing to a $4.1M net deficit for the year.
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