In fiscal year 2024, University of South Florida (USF)'s Women's Basketball program reported $1.9M in revenue and $5.1M in expenses, for a net deficit of $3.2M. The program generated $1.9M in total revenue, led by Conference Distributions (Non Media and Non Football Bowl) at $1.3M. Among the 78 FBS programs reporting Women's Basketball data, University of South Florida ranks 38th overall in total expenses (2nd of 36 Group of Five programs) — below the FBS average of $5.2M. University of South Florida competes in the American; financial data is available from FY2017 through FY2024.
| Category | Amount |
|---|---|
| Conference Distributions (Non Media and Non Football Bowl) | $1,268,038 |
| Royalties, Licensing, Advertisement and Sponsorships | $259,772 |
| Ticket Sales | $181,614 |
| Contributions | $124,082 |
| Media Rights | $74,336 |
| Athletics Restricted Endowment and Investments Income | $14,636 |
| Direct State or Other Government Support | $12,713 |
| Category | Amount |
|---|---|
| Coaching Salaries, Benefits and Bonuses paid by the University and Related Entities | $1,622,381 |
| Team Travel | $1,229,855 |
| Athletic Student Aid | $892,413 |
| Game Expenses | $274,882 |
| Recruiting | $220,888 |
| Guarantees | $196,606 |
| Sports Equipment, Uniforms and Supplies | $166,828 |
| Athletic Facilities Debt Service, Leases and Rental Fee | $141,500 |
| Support Staff/Administrative Compensation, Benefits and Bonuses paid by the University and Related Entities | $140,152 |
| Other Operating Expenses | $126,341 |
| Student-Athlete Meals (non-travel) | $49,571 |
| Direct Overhead and Administrative Expenses | $26,276 |
| Medical Expenses and Insurance | $6,056 |
| Memberships and Dues | $1,910 |
| Fund Raising, Marketing and Promotion | $1,450 |
| Fiscal Year | Revenue | Expenses | Net |
|---|---|---|---|
| FY2024 | $1,935,191 | $5,097,109 | -$3.2M |
| FY2023 | $757,110 | $4,312,008 | -$3.6M |
| FY2022 | $397,569 | $3,804,182 | -$3.4M |
| FY2021 | $794,725 | $2,568,867 | -$1.8M |
| FY2020 | $731,441 | $2,788,632 | -$2.1M |
| FY2019 | $2,226,750 | $2,761,940 | -$535K |
The women's basketball program generated $1.9M in revenue in FY2024, with conference distributions accounting for roughly two-thirds of that total at $1.3M, while expenses of $5.1M — led by $1.6M in coaching compensation — produced a $3.2M deficit. At $5.1M in spending, the program ranks 38th among FBS schools and 2nd among all 37 Group of Five programs, sitting just below the FBS average of $5.2M. Expenses have grown substantially over the past several years, nearly doubling from $2.6M in FY2021 to $5.1M in FY2
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