In fiscal year 2025, Western Kentucky University (WKU)'s Men's Basketball program reported $3.1M in revenue and $3.0M in expenses, for a net surplus of $88K. The program generated $3.1M in total revenue, led by Direct Institutional Support at $1.9M. Among the 78 FBS programs reporting Men's Basketball data, Western Kentucky University ranks 66th overall in total expenses (24th of 36 Group of Five programs) — below the FBS average of $10.2M. Western Kentucky University competes in the C-USA; financial data is available from FY2018 through FY2025.
| Category | Amount |
|---|---|
| Direct Institutional Support | $1,909,441 |
| Ticket Sales | $974,749 |
| Guarantees | $85,000 |
| Contributions | $75,188 |
| Sports Camp Revenues | $21,249 |
| Category | Amount |
|---|---|
| Coaching Salaries, Benefits and Bonuses paid by the University and Related Entities | $1,329,308 |
| Team Travel | $577,852 |
| Athletic Student Aid | $334,175 |
| Game Expenses | $153,300 |
| Other Operating Expenses | $97,700 |
| Student-Athlete Meals (non-travel) | $94,118 |
| Guarantees | $87,000 |
| Recruiting | $80,713 |
| Sports Equipment, Uniforms and Supplies | $72,472 |
| Direct Overhead and Administrative Expenses | $56,583 |
| Support Staff/Administrative Compensation, Benefits and Bonuses paid by the University and Related Entities | $51,468 |
| Sports Camp Expenses | $20,682 |
| Fund Raising, Marketing and Promotion | $15,147 |
| Memberships and Dues | $6,843 |
| Fiscal Year | Revenue | Expenses | Net |
|---|---|---|---|
| FY2025 | $3,065,627 | $2,977,361 | +$88K |
| FY2024 | $3,753,730 | $3,752,770 | +$960 |
| FY2023 | $2,972,036 | $2,972,035 | +$1 |
| FY2022 | $3,305,132 | $3,309,744 | -$5K |
| FY2021 | $2,930,837 | $2,939,169 | -$8K |
| FY2020 | $3,179,927 | $3,185,861 | -$6K |
Western Kentucky's men's basketball program operated on a lean $3.0M budget in FY2025, ranking 66th out of 78 FBS programs by expenses and spending just a fraction of the $10.2M FBS average. The program's $3.1M in revenue was heavily dependent on Direct Institutional Support, which accounted for $1.9M, while coaching salaries represented the largest expense category at $1.3M. Despite its modest financial footprint, the Hilltoppers generated a slim surplus of $88K, with expenses remaining relatively stable over the past six years in a range between $2.9M and $3.8M.
Football · Women's Basketball · Baseball · Soccer · Volleyball · Softball · Tennis · Golf · Track and Field