University of Wisconsin-Madison Men's Basketball Financial Data

NCAA Membership Financial Reporting System (MFRS) · Big Ten · Data available: FY2017–FY2025

In fiscal year 2025, University of Wisconsin-Madison's Men's Basketball program reported $19.9M in revenue and $12.4M in expenses, for a net surplus of $7.5M. University of Wisconsin-Madison competes in the Big Ten. Financial data is available from FY2017 through FY2025.

FY2025 Overview

Total Revenue
$19,910,047
Total Expenses
$12,431,427
Net
+$7,478,620

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FY2025 Revenue Sources

CategoryAmount
Ticket Sales$6,592,541
Media Rights$6,289,081
Royalties, Licensing, Advertisement and Sponsorships$2,999,470
Contributions$2,765,092
Program, Novelty, Parking and Concession Sales$365,005
Direct Institutional Support$310,511
NCAA Distributions$252,946
Sports Camp Revenues$229,849
Guarantees$90,000
Other Operating Revenue$10,287
In-Kind$5,265

FY2025 Expense Breakdown

CategoryAmount
Coaching Salaries, Benefits and Bonuses paid by the University and Related Entities$5,926,575
Team Travel$1,485,370
Football Bowl Expenses - Coaching Compensation/Bonuses$992,129
Support Staff/Administrative Compensation, Benefits and Bonuses paid by the University and Related Entities$955,445
Athletic Student Aid$811,823
Guarantees$670,039
Game Expenses$321,144
Sports Equipment, Uniforms and Supplies$252,643
Student-Athlete Meals (non-travel)$240,661
Athletic Facilities Debt Service, Leases and Rental Fee$198,580
Recruiting$167,445
Sports Camp Expenses$155,586
Direct Overhead and Administrative Expenses$143,349
Other Operating Expenses$105,294
Medical Expenses and Insurance$3,699
Memberships and Dues$1,645
Data sourced from NCAA MFRS filings obtained via public records (FOIA) requests and official athletic department disclosures. Figures are as reported to the NCAA and may include institutional support, conference distributions, and other non-self-generated revenue. See the methodology page for full sourcing details.

Year-over-Year Trend

Fiscal YearRevenueExpensesNet
FY2025$19,910,047$12,431,427+$7.5M
FY2024$19,537,543$12,095,865+$7.4M
FY2023$19,380,730$11,522,382+$7.9M
FY2022$16,128,851$8,849,874+$7.3M
FY2021$9,276,932$6,574,235+$2.7M
FY2020$19,616,042$8,607,522+$11.0M

Other Sports at University of Wisconsin-Madison

Football · Women's Basketball · Soccer · Volleyball · Swimming and Diving · Softball · Tennis · Golf · Ice Hockey · Wrestling · Rowing · Track and Field

Frequently Asked Questions

How much does University of Wisconsin-Madison spend on Men's Basketball?
University of Wisconsin-Madison Men's Basketball reported $12,431,427 in total expenses in FY2025 per NCAA MFRS filings.
How much revenue does University of Wisconsin-Madison Men's Basketball generate?
University of Wisconsin-Madison Men's Basketball reported $19,910,047 in total revenue in FY2025 per NCAA MFRS filings.
Is University of Wisconsin-Madison Men's Basketball profitable?
In FY2025, University of Wisconsin-Madison Men's Basketball reported a net surplus of $7.5M.